FEATURED INDUSTRY EXPERTS
Sales and Marketing Strategies for Wedding Professionals
Alan is a featured presenter every year at major industry conferences in North America and internationally. He has extensive sales, sales management and marketing experience ranging from publishing two wedding magazines, to Vice President of Sales and Education at The Knot (at the time, the largest wedding website), and now, in addition to public speaking and consulting with venues, caterers, entrepreneurs and local businesses, Alan is also a contributing Educator for WeddingPro from The Knot and WeddingWire. Alan speaks to thousands of entrepreneurs and business professionals every year through live and virtual presentations, small-group Mastermind Days and remote and on-site sales training. He also speaks and consults for websites in Ireland, Dubai, India, Australia, the UK, as well as countless venues, hotels, bridal shops, planners, entertainers and more. With more than 25 years in sales, marketing and sales management, Alan Berg is uniquely qualified to help wedding and event businesses succeed.
Kendra Ramirez, CEO of KR Digital, is globally recognized on the home page of LinkedIn.com, Women of Influence Award Winner, John Barrett Entrepreneur Vision Award recipient, Cincy Chic Woman of the Year, AMA Marketing Legend, best selling author of Marketing Fusion and Micro Shift books and a finalist for the Social Media Innovator of the Year. Since 2005, she has helped hundreds of organizations successfully leverage digital technologies. As an early adopter of innovative tools, Kendra's expertise makes her an invaluable resource for businesses seeking to thrive in today's competitive digital and AI landscape. Kendra has spent more than 15 years in technology companies as a change agent in sales, marketing and recruiting leadership for B2B clients.
An Amazing Wedding Day Experience
Chris Shelley turns the traditional wedding ceremony on its head, taking whatever people expect a ceremony to be, turning it inside-out and creating something unforgettable. Nobody creates hilarious, personalized, couple-specific love stories like Chris. Since 2011, he has been using his theatrical training and years of performing experience to captivate wedding guests. Chris is a Certified Life-Cycle Celebrant and author of the book Best Ceremony. Ever., published by The Countryman Press/W.W. Norton. He performs ceremonies through his company Illuminating Ceremonies. Chris has officiated several weddings on The Rachael Ray Show.
The Art of Conversational Sales
Doug Ziegler is an influential public speaker, renowned for his expertise in sales training. With a wealth of experience, Doug captivates audiences, igniting a spark of inspiration and equipping wedding pros with the tools they need to excel in the dynamic world of sales. With years of hands-on experience, Doug has become a leading authority in the art and science of selling. Drawing upon his extensive knowledge, Doug has developed a unique methodology based in openness and active listening. Through captivating storytelling and engaging anecdotes, Doug imparts the critical skills and mindset necessary for sustainable sales success. Get ready to be inspired, motivated, and equipped with the winning strategies of Doug Ziegler.
In a “Blueprint to Styled Photo Shoots”, discover the art of creating unique social media content. Brenda Pottinger is a published and award winning photographer, and is one of only 31 photographers worldwide that have the honor of earning PPA’s Master of Wedding Photography Degree. Regardless of your type of business, Brenda will guide you through the process of planned styled photo shoots that excite your audience. Learn how to weave storytelling into your content strategy to make an impact in your wedding market to increase exposure and boost sales.
Get the answers to your most important questions from our panel of long time experienced pros from a variety of wedding categories and backgrounds.
Group Mastermind Day
Thursday November 16
Everyone’s talking about the wedding gap. If you’re seeing fewer inquiries or not getting people in for a meeting, those are things others in our market are seeing as well.
Since Alan will already be here on Wednesday for WedProCon, we’ve arranged for him to stay an extra day and do a full day of personal training for a small group of only ten vendors right here in Cincinnati. Up to three people from your company can spend the day with him. The cost is a fraction of what that one sale is costing you, every time you lose one.
It’s not preset presentations. It’s consulting, collaborating and sales training. It’s personal. You’ll talk about how to follow up better, how to ask for the sale earlier and ask for the upsell specifically for your business. But to keep this intimate, we’re only inviting ten vendors to participate. When the ten spaces are reserved, we’re closing this off.
Can we save you a seat?
Click on Mastermind Registration for details & pricing.
Click on the photo to see the Mastermind Video.
9:00am Registration and Networking
10:00am Doug Ziegler - SOLD! How to close every time by selling the only product you’ll ever need… Yourself!
11:00am Alan Berg - Why Are They Ghosting Me? 4 Common Reasons Prospects Are Ghosting You
12:30pm Lunch Provided
1:30pm Kendra Ramirez - AI Simplified
2:30pm Brenda Pottinger - Creating Social Media Content
3:30pm Alan Berg - You Down With O.P.P.? - Obsessively Pricing for Profits
4:45pm Lindsay Williams - Intro to $25K in 24 Hours
5:00pm Dinner On Your Own
6:30pm Chris Shelley - Best Wedding Ever – Live!
7:30pm Alan Berg - Stop Selling and Help Them Buy The Experience
8:30pm Q & A
Great Wolf Lodge Conference Center
2501 Great Wolf Dr., Mason OH 45040
The Conference Center at Great Wolf Lodge offers a large comfortable classroom style meeting space, unlimited free parking, and a delicous lunch included with your registration.
If you wish to book a room at Great Wolf Lodge and enjoy the waterpark with the family, they are offering a limited number of rooms at the low price of only $119 per night. Ask for the promo code when you register. But register soon before the room block sells out.
For dinner, there are an abundance of restaurants in the area.
Great Wolf Lodge is conveniently located next to Kings Island off of I-71 from either Kings Island Exit.
Also close by:
Alexa Young, CA